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Mo Najafpour

  • Product Work
  • Earlier Design Work
  • About
  • Contact

Halo Trainer

The Halo Trainer is an innovative fitness product designed to help users get more out of their workouts.

I designed the responsive product experience, working through wireframes, user testing, and visual design to create a clear and engaging way to introduce the product and its benefits.

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Strainprint App

Strainprint is a tracking app for medical cannabis patients, helping users discover which products and treatments work best for their needs.

I was involved across the product design process, from research and early exploration through wireframing, prototyping, user testing, and visual design. I worked closely with stakeholders to turn user insights into a clear and approachable product experience.

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Merrithew

A selection of digital and print work created during my time at Merrithew, spanning marketing, web, and brand design.

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Benchmark

Benchmark is a fitness app designed to help users plan workouts, track progress, and push their performance further.

I worked across the concept, from early brainstorming and wireframing through UX/UI design and branding, helping shape the product experience from the ground up.

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Bulldog Espresso Bar

Bulldog Espresso Bar is a specialty coffee brand built around its distinctive espresso blend and playful, ever-changing latte art.

I developed the brand identity and visual system, creating a flexible mark that could evolve alongside the personality of the space and its coffee culture.

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Swansea Town Hall Community Centre

Swansea Town Hall needed a new visual identity to strengthen its presence within the community.

I developed a new mark and visual language inspired by the town hall’s connection to the people and community it serves.

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Back to Earlier Design Work
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Halo Trainer
StrainprintScreens.jpg
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Strainprint App
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Merrithew
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Benchmark
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Bulldog Espresso Bar
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Swansea Town Hall Community Centre

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